E-commerce
Cookie consent, DSR at scale, and marketing compliance for online retail
E-commerce businesses in Kenya collect personal data from the first website visit - cookies, browse behaviour, purchase history, and payment data. DPA 2019 obligations start at the cookie banner. Dira gives you the full compliance stack from consent to DSR fulfilment.
Online retailers collect personal data at every touchpoint - from the cookie banner through checkout to post-purchase communications. The volume of DSR requests from customers exercising their rights can be high. Dira automates the entire compliance cycle so your team can focus on growth, not spreadsheets.
Key challenges
DPA 2019 obligations for e-commerce
Cookie and tracking consent
Analytics, advertising, and personalisation cookies all require granular, freely-given consent under s.32. Pre-ticked boxes and bundled consent are not valid.
Marketing opt-in management
Email marketing, push notifications, and SMS campaigns require documented consent. Withdrawal must be as easy as opting in - trackable with timestamps.
High-volume DSR requests
Customers regularly request access to or deletion of their purchase and browse history. At scale, manual processing is unsustainable.
Payment processor agreements
Payment gateways, fraud detection tools, and delivery platforms all process customer data - each requiring documented s.42 data processor agreements.
Products
Dira products for e-commerce
Consent Management
Deploy ODPC-compliant cookie banners and manage granular marketing consent at scale.
DSR Automation
Handle high volumes of customer access and erasure requests without manual processing.
Privacy Notice Generator
Generate and host s.29-compliant privacy notices with automatic updates when processing changes.
Vendor Register
Document processor agreements with payment gateways, analytics tools, and delivery partners.
Breach Management
Manage customer data breach incidents with 72-hour ODPC countdown and subject notification.
Start your E-commerce compliance programme
30-day free trial. No credit card required. Our compliance team will map Dira to your specific DPA obligations.